Author Archives: yueminglin19gmailcom

Grow Your Business with Google Ads With thousands of marketing tools, one question might occur in your mind: why Google Ads? There are various answers to different people, but all of them are looking for benefits. The benefits of Google Ads are built on these principles: relevance, control, and results. Relevance-Connect with the right customersContinue reading “Summary of “Google Ads Search Certification””

Social Media KPIs and Tools for Measurement In his video “The ROI of social media marketing”, Carlos Gil introduces the concept: “return on investment” in the field of social media marketing. Under this topic, Gil first discusses how to set up a strategy to create a significant business return on investment. As an organization, itContinue reading “Summary of “The ROI of social media marketing””

Get Started In her video, Megan Adams how Social CRM helps businesses to better understand customers and conduct a better performance in marketing and sales. Adams indicates that many organizations will utilize customer relationship management software to grow and scale the business. In this case, choosing a suitable CRM platform is an essential step. TheContinue reading “Summary of “Social Media Marketing: Social CRM””

Create a LinkedIn Profile In his video “Learning LinkedIn for Students”, Oliver Schinkten educates the audience how to create a LinkedIn account as a student. Under this section, Schinkten introduces the ways to customize the main page of the LinkedIn account of a student’s user. The section is divided into three parts: basic information, professionalContinue reading “Summary of “Learning LinkedIn for Students””

Facebook Advertising Overview In her video, Megan Adams explains what Facebook advertising is. Facebook ads are an effective marketing tool with a low budget. In order to make a useful Facebook ad, it is essential to identify who is the target audience, what is the ads look like, and how the ads interact with receivers.Continue reading “Summary of “Advertising on Facebook””

Overview of Marketing Copywriting In his video “Learning to Write Marketing Copy”, Ian Lurie teaches the audiences how to write marketing copy. He explains the definition of copywriting and the goals of this writing style. Lurie also introduces different types of marketing copywriting and helpful tips for the learner. At the end of this section,Continue reading “Summary of “Learning to Write Marketing Copy””

Be yourself; Everyone else is already taken. — Oscar Wilde. This is the first post on my new blog. I’m just getting this new blog going, so stay tuned for more. Subscribe below to get notified when I post new updates.

This is an example post, originally published as part of Blogging University. Enroll in one of our ten programs, and start your blog right. You’re going to publish a post today. Don’t worry about how your blog looks. Don’t worry if you haven’t given it a name yet, or you’re feeling overwhelmed. Just click theContinue reading “Introduce Yourself (Example Post)”